Japanese automakers and suppliers launch JAMBE to promote MBD

On September 24, 2021, the Japan Automotive Model-Based Engineering center (JAMBE) was officially launched with the participation of five major Japanese automakers—Subaru, Toyota Motor, Nissan Motor, Honda Motor, and Mazda Motor—and five parts manufacturers—Aisin, JATCO, Denso, Panasonic, and Mitsubishi Electric—as executive members.

JAMBE aims to accelerate model-based development across the industry

JAMBE was established to promote Model-Based Development (MBD) throughout Japan’s automotive industry. MBD is a development method that utilizes computer-based virtual models instead of physical prototype parts during design and development. This approach enhances development efficiency by reducing the time and resources typically required for concept design, prototyping, and testing.

Building a world-class development community for mobility

The center’s primary goal is to create the most advanced development community in the mobility sector, capable of achieving optimal, high-quality monozukuri with minimal rework. JAMBE encourages collaboration between academia and industry by enabling shared access to digital models, which allows for coordinated adjustments—known as suriawase—from the earliest stages of product development.

Strengthening global competitiveness through digital collaboration

By digitally linking academic research with the development of automotive parts, systems, and complete vehicles, JAMBE aims to boost the international competitiveness of Japan’s automotive industry. The executive member companies will play a leading role in the center’s initiatives, supporting the wider adoption of MBD throughout the sector.